Traffic in GA4 being attributed to wrong country

We’re encountering an issue with Google Analytics where the traffic is being attributed to incorrect countries. This means that the geographical location data is inaccurate, and users are being reported as visiting from countries different from their actual locations. This discrepancy is affecting our ability to understand our audience accurately, which could impact our marketing strategies and resource allocation.

What can we do to fix this issue?


We do not interfere with the way google analytics does reporting. See guide below.

As this is all triggered in the end users browser these metrics. Our viewer counts may be larger due to us protecting your zone from bot traffic.