Member/Usage tank after Cloudflare free install

Installing cloudflare free on my site and my users logging into my member site halved over night - and tanked my SERPs - 80% disappeared from Google.

Does anyone a) have any ideas as to why logins would be cut in half? eg Does Cloudflare wipe member login info stored in browser?

b) if I “order an auto-renewing certificate” would that reduce number of sites on my Cloudflaee IP?


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